I have been paying attention to the phenomenon of sports washing on several occasions in the past. See e.g. https://humanrightsdefenders.blog/tag/sports-washing/. It pleases me to see that the Economist on 19 November 2022 underpinned this concern by showing that over the last years autocratic regimes have increased their share of the pie.
According to data compiled by Adam Scharpf, of the University of Copenhagen, and two colleagues, the share of international sporting events hosted by autocracies fell from 36% in 1945-88 to 15% in 1989-2012. Since then, it has rebounded to 37%. Although the total number of democracies in the world has also declined from the post-cold-war high, only a few recent autocratic hosts are lapsed democracies.
Ironically, this trend stems largely from democratic decision-making. Studies have shown that big sporting events tend to be bad deals for host countries. Cities have to build costly stadiums that are rarely used afterwards, and that fail to spark economic development in surrounding areas. As a result, governments accountable to their taxpayers have become less enthusiastic about being the host. This year’s Winter Olympics wound up in Beijing almost by default, after all four cities in democratic countries that had bid backed out. The only alternative was Almaty, Kazakhstan.
Autocrats, in contrast, are free to squander public funds. The main threat they face as hosts is that protesters or the press will highlight human-rights violations. But rather than encouraging reform, the international spotlight seems to lead such regimes to become even more repressive in the run-up to sporting events.
Using “repression scores” calculated by other scholars that measure how much violence states inflict on their citizens, Mr Scharpf has shown that hosts of the Olympics and football tournaments tend to crack down two years before opening ceremonies. Once the world starts watching, they ease off. All this is illustrated by graphics.
According to the Guardian of 14 November 2022, singer says she will not be playing at 2022 opening ceremony. The chart-topping 27-year-old singer, born in London to parents from Kosovo, said she would only play in the country if it improves its record on human rights.
BTS star Jung Kook is the only official act confirmed for the opening ceremony, which will be held at Al Bayt stadium on 20 November. US rapper Diplo, DJ Calvin Harris and Jamaican singer Sean Paul will also be performing at the Fifa Fan festival, which will run over the 29 days of the tournament.
Lipa is not the first musician to make a point of avoiding playing concerts in Qatar. On Sunday, Sir Rod Stewart revealed he turned down more than US$1m to play in the country last year.
After reports linking her to the event, Lipa shared a statement on Instagram, writing: “There is currently a lot of speculation that I will be performing at the opening ceremony of the world cup in Qatar. I will not be performing and nor have I ever been involved in any negotiation to perform.
“I will be cheering England on from afar and I look forward to visiting Qatar when it has fulfilled all the human rights pledges it made when it won the right to host the World Cup.” He told the UK’s Sunday Times newspaper: “I turned it down. It’s not right to go. And the Iranians should be out too for supplying arms [to Russia].”
Also on Sunday, comedian Joe Lycett told David Beckham he would shred £10,000 if the sportsman didn’t pull out of his Qatar World Cup deal. The footballer is reportedly being paid £10m to be an ambassador for the event, and has been heavily criticised for accepting the money, given that he has previously been viewed as an ally to the LGBTQ+ community..
With the football World Cup starting soon, Swissinfo published a timely overview of Qatar’s sports washing efforts, led from its hub in Geneva,: Sportswashing the World Cup from Geneva, published on 10 November 2022
Qatar chose Geneva to launch a massive public relations campaign in a bid to secure the World Cup and impose its narrative on sports. From there, the emirate could access FIFA, United Nation institutions, heads of state and diplomats…Perched just a few hundred metres above Geneva’s exclusive Nautique sailing club in the posh Cologny neighbourhood, the sprawling residence of the Qatari ambassador to the United Nations maintains a near-level view across Lake Geneva of the UN’s European headquarters.
The acquisition of the 550-square-metre home set on over two hectares of land came a year before then-FIFA boss Sepp Blatter announced, to the surprise of many, that Qatar had won the bid for the 2022 football World Cup. Zurich-based.
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Advantages of autocracy: The United States and the United Kingdom, which had bid for the 2018 and 2022 World Cups together with Korea, Japan and Australia, had long been rumoured to be among the favourites. But intense lobbying by Qatar, FIFA’s arguable penchant for supporting authoritarian rule over democracy to get the job done, and hosting in a region where the sport could still grow, all ran in the emirate’s favour. Jérôme Valcke, FIFA’s former secretary-general, admitted in 2013 that “less democracy is sometimes better for organising a World Cup”. He has since been convicted in Switzerland for accepting bribes. Subsequently, investigations in the US and Switzerland culminated in 2015 with the revelation of a massive corruption scandal at FIFA, followed by arrests of high-ranking officials and an end to Blatter’s term.
Despite winning the bid, Qatar’s reputation as a credible and transparent sports host was severely damaged. Its reputation only worsened as the country eagerly embarked on a quest to make the World Cup bid a reality. Reports by human rights groups of abuses and deaths of migrant workers building the infrastructure for the World Cup became a growing liability to the upbeat narrative the country was eager to project.
Even before the bid, Qatar, aware of its poor international image, looked to ramp up support among sport organisations, heads of state and diplomats. It chose Geneva as a location to lead a vast public relations campaign.
This three-part investigation shows the lengths to which the emirate went to whitewash its reputation, and the role Geneva played in this marketing stunt.:
The Guardian of 9 November 2022 reports on the Diriyah Tennis Cup which is a ‘sport swashing’ event according to Amnesty UK
Cameron Norrie and other top men’s players appearing at the Diriyah Tennis Cup in Saudi Arabia have been urged by Amnesty International to use their platforms to speak out against the country’s human rights abuses. “Everyone playing in Diriyah will surely realise that this tennis tournament is yet another example of Saudi Arabia trying to sportswash its bloody human rights record,” said Amnesty International in a statement.
“With Saudi Arabia currently throwing sizeable bundles of money at everything from golf and Grand Prix to boxing and football, it’s really important that top sporting figures use their high profiles to speak out about Saudi human rights abuses.” See e.g. https://humanrightsdefenders.blog/tag/sports-washing/
The exhibition tournament Diriyah Tennis Cup represents Saudi Arabia’s latest attempt to enter the world of professional tennis. There has been interest from the country in hosting an officially sanctioned Women’s Tennis Association event, which the WTA has not yet pursued. A slew of current and former top players have already committed to the lucrative exhibition in December during the short off-season, including Norrie, who is the British No 1, Daniil Medvedev and Andrey Rublev of Russia, Alexander Zverev of Germany, Stan Wawrinka of Switzerland and Austria’s Dominic Thiem. The inaugural edition was held in December 2019, which also featured Medvedev and Wawrinka.
In a statement, Norrie said “I’m not a politician and I don’t feel it’s right for me to get involved with individual government politics,” said Norrie. Amnesty International UK’s Felix Jakens suggested Norrie and others could use their presence in Saudi Arabia to show solidarity with Salma al-Shehab, the Leeds University student jailed for 34 years there for using Twitter.
“We were never going to be telling people like Cameron Norrie where they should or shouldn’t play tennis, but by appearing in Diriyah Cameron should realise he’s effectively being deliberately hired in to take part in the latest jamboree of Saudi sportswashing,” said Jakens. “Cameron has a big platform and genuine influence, and he should use this to show solidarity with people like Salma al-Shehab who are being cruelly persecuted in Saudi Arabia. What Saudi Arabia appears to look for with these competitions is a smiling high-profile sports star who will studiously avoid talking about human rights – Cameron should speak out.”
Up to seven-figure appearance fees have been offered to some top tennis players since the inaugural event in 2019, but not all have entertained them. Matt Gentry, Andy Murray’s agent, revealed at the beginning of the year that he had turned down an offer to compete in the 2019 edition, which Murray echoed at Wimbledon.
“I know a number of the other guys on the tour were offered to play there. I don’t think the player field that went was what they were hoping. A lot of the, I would say, top players and bigger names turned it down. And I personally wouldn’t go and play there,” said Murray.
In January 2021 I happily reported that Ronaldo rejected an offer of reportedly €6m per year to feature in commercial campaigns and visit the country. I added that Lionel Messi also received an offer from Saudi Arabia, but like his great rival didn’t accept.
According to 5Pillars (RMS) this turned out to be premature. The Argentina and Paris Saint Germain football superstar Lionel Messi was unveiled as the new tourism ambassador for Saudi Arabia. Messi visited Jeddah’s historic area on Tuesday to showcase the country’s ambitions to boost its tourism industry. Messi landed in the Kingdom on 9 May, Monday night and was welcomed by Tourism Minister Ahmed Al-Khateeb.
“I am happy to welcome Lionel,” said Al Khateeb. “We are delighted to have him explore the treasure of the Red Sea, the Jeddah station and our ancient history. This is not his first visit to the Kingdom and it will not be his last.” He was then hosted and accompanied by Princess Haifa Al-Saud, assistant minister of tourism….
The player himself posted an image of himself in Saudi Arabia on Instagram. “Discovering the Red Sea in Saudi. #VisitSaudi” wrote Messi.
But Amnesty International said: “Saudi Arabia’s General Entertainment Authority may well have plans to attempt to rebrand the Kingdom’s reputation, but we should not forget the cruelty that continues in the country.
“Saudi Arabia is currently jailing and torturing dissidents and human rights defenders, is heavily involved in the indiscriminate bombing of hospitals and homes in Yemen, and the spectre of Jamal Khashoggi’s gruesome murder hangs over the entire Saudi government.
“Countries like Saudi Arabia are well aware of the ‘sport swashing’ value of hosting major international entertainment and sporting events.” For some of my earlier posts on sports washing, see: https://humanrightsdefenders.blog/tag/sports-washing/
BUT THEN on 4 January 2023, the Guardian reported that:
Cristiano Ronaldo’s praise for Saudi Arabia – calling his new hosts an “amazing country” – on arrival at his new club Al Nassr has prompted Amnesty International to call on the former Manchester United player to use his celebrity to highlight the kingdom’s “appalling” human rights record. The 37-year-old arrived in Saudi Arabia on Tuesday after signing a deal reportedly worth £177m a year until 2025, making him the highest-paid footballer in history.
Ronaldo said: “I had many opportunities … many clubs tried to sign me but I gave my word to this club to develop not only the football but other parts of this amazing country. I want to give a different vision of this club and country. This is why I took this opportunity.”Cristiano Ronaldo receives rapturous welcome from Al Nassr fans – video
Amnesty’s Middle East researcher Dana Ahmed said: “Cristiano Ronaldo shouldn’t allow his fame and celebrity status to become a tool of Saudi sportswashing – he should use his time at Al Nassr to speak out about the myriad human rights issues in the country.”
The English Premier League should immediately adopt and implement human rights policies that would prohibit governments implicated in grave human rights abuses from securing stakes in Premier League clubs to whitewash their reputations, Human Rights Watch said 0n 23 March 2022. The ban should be extended to state entities that they control, abusive state leaders, and individuals funding or otherwise assisting in serious abuses. See also: https://humanrightsdefenders.blog/2020/08/07/human-rights-compliance-test-for-football-clubs/
On March 14, 2022, mediareported that a consortium led by a Saudi media group closely connected to the Saudi government had expressed interest in purchasing Chelsea Football Club. This reinforces the urgent need for the Premier League to adopt policies to protect clubs and their supporters, before any sale takes place, from being implicated in efforts to whitewash rights abuses. The Premier League’s approval of the sale of Newcastle United to a business consortium led by the Saudi Arabia’s Public Investment Fund (PIF), a government-controlled entity implicated in serious human rights abuses, was conducted in an opaque manner and without any human rights policy in place. The Premier League should reconsider the approval of the Newcastle United sale. [see also: https://humanrightsdefenders.blog/2020/01/30/newcastles-takeover-bid-from-saudi-arabia-welcomed-by-many-fans-but-it-remains-sportswashing/]
“Allowing Newcastle United to be sold to a business consortium led by Saudi Arabia’s sovereign wealth fund, an institution chaired by a state leader linked to human rights abuses, has exposed the farcical inadequacies of the Premier League’s Owners and Directors Test,” said Yasmine Ahmed, UK advocacy director at Human Rights Watch. “As another consortium with Saudi government links eyes acquiring Chelsea, the Premier League should move fast to protect the league and its clubs from being a fast-track option for dictators and kleptocrats to whitewash their reputations.”
Human Rights Watch wrote to the Premier League CEO, Richard Masters, on March 15, to express concerns over the Newcastle United decision and to raise further concerns about the involvement of Saudi Arabia’s Public Investment Fund in facilitating human rights abuses.
The October 7, 2021 Premier League statement announcing the sale said that the league had “received legally binding assurances that the Kingdom of Saudi Arabia will not control Newcastle United Football Club.” The league did not disclose what these assurances were, nor explain how they would be legally binding. Instead, the Premier League appears to have acquiesced to the notion that the Public Investment Fund is separate from the Saudi state, even though its chairman is the de facto Saudi ruler, Crown Prince Mohammed bin Salman, its board members are nearly all currently serving ministers and other high-level officials, and it is a sovereign wealth fund that reports to the government’s Council of Economic and Development Affairs…
Human Rights Watch has significant concerns around the role of the investment fund itself in facilitating human rights abuses. Human Rights Watch wrote to the fund’s governor, Yasir al-Rumayyan, who, according to a LinkedIn page attributed to al-Rumayyan and various media reports, was managing director of the fund between 2015 and 2019, on December 21, 2021, and again on March 15 requesting his response to allegations of serious human rights violations associated with the fund. He has not responded. Al-Rumayyan is also Newcastle United’s new nonexecutive chairman.
Human Rights Watch has reviewed internal Saudi government documents submitted to a Canadian court as part of an ongoing legal claim filed by a group of Saudi companies against a former intelligence official. The documents showed that in 2017, one of Mohammed bin Salman’s advisers ordered al-Rumayyan, then the fund’s “supervisor,” to transfer 20 companies into the fund as part of an anti-corruption campaign. There is a risk that these companies were “transferred” from their owners without due process.
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The Premier League has a responsibility to respect human rights throughout all its operations. The UN Guiding Principles on Business and Human Rights sets out these responsibilities, including the expectation that businesses will adopt specific policies and conduct due diligence to identify any risks of contributing to human rights harm. Such harm may include conferring reputational benefits that help cover up human rights abuses. The Premier League’s handbook does not include human rights under its “owners and directors test,” even though ownership of prominent football clubs by state entities or individuals close to state leaders is on the rise throughout Europe. This gap has allowed Saudi Arabia to employ its “sportswashing” strategy in the Premier League.
On March 3, the Premier League said it was considering adding a human rights component to its owners’ and directors’ test as it reviews its governance and regulations, and Masters told the Financial Times that this had come under “a lot of scrutiny” and league officials were looking to see if “we need to be more transparent and whether those decisions should be approved by an independent body.” The Premier League should also investigate the allegations of involvement of the fund’s and al-Rumayyan’s involvement in abuses, including Khashoggi’s murder, and publish its findings.
Potential purchase of Chelsea FC by Saudi-led consortium The Saudi-led consortium that has reportedly made a £2.7bn bid to purchase Chelsea is being spearheaded by the Saudi Research and Media Group (SRMG), one of the largest publishing companies in Middle East, headed by a prominent Saudi media executive, Mohammed al Khereiji. The company owns more than 30 media outlets including Asharq Al-Awsat, Asharq News, and Arab News – media outlets with an apparently pro-Saudi government bias – and has its headquarters in Saudi Arabia where there are almost no independent media. Al- Khereiji is the only name mentioned in any reports regarding the Chelsea bid, and it is unclear who else is involved in the consortium.
In 2020, Al-Khereiji who holds several high-level positions, was appointed board chairman of MBC Media Solutions, a commercial advertising and sales unit created in partnership between MBC Group, a media conglomerate owned by the Saudi government, and Engineer Holding Group (EGH), the media company’s parent company which al-Khereiji also heads.
Given how closely connected the media company is to Saudi state-controlled entities, how little independence the Saudi-based media outlets under its control have, and how much influence it wields – it claims it has a combined monthly reach of 165 million people – it contributes heavily to promoting the image of the Saudi government.
“The Saudi government has gone all-out in the past years to bury its human rights abuses under public spectacles and sporting events,” Ahmed said. “Until there is real accountability for these abuses by the Saudi leadership, those silently benefiting from the kingdom’s largess risk being an accomplice in whitewashing their crimes.”
On December 5, 2021, Canadian pop star Justin Bieber is scheduled to perform at the Formula 1 STC Saudi Arabian Grand Prix 2021, a state-sponsored music festival funded by Crown Prince Mohammed bin Salman (MBS). The Human Rights Foundation (HRF) has contacted Mr. Bieber and his team, urging him to cancel his performance and refuse the Kingdom’s efforts to whitewash its appalling human rights record. Instead, HRF has asked him to use his global influence to issue a statement in support of human rights in Saudi Arabia, just as his colleague Nicki Minaj did when she cancelled her 2019 performance in Saudi Arabia, following a letter from HRF.
“It would be disastrous for Justin Bieber, an artist with a vast global following, and who is idolized by millions, to be used as a pawn by MBS’ murderous regime,” said HRF President Céline Assaf-Boustani. “Instead of giving into MBS’ plot to launder his image, as other artists have done since MBS’ ascent to power, Mr. Bieber should follow the lead of his fellow artist Nicki Minaj, who boldly shut down MBS and refused to perform for him.”
Saudi Arabia is not a democracy. It is an absolute monarchy whose de facto dictator, MBS, brutally silences anyone who dares to criticize his policies or calls for reform. Since the beginning of his rule in 2017, MBS has spearheaded a brutal crackdown on dissidents, many of whom have been harassed, arbitrarily detained, sentenced, and tortured to death. Among the groups that his crackdown has targeted are women, who are treated like second-class citizens, the LGBTQ+ community, and other minority groups.
Should he follow through with the performance, Mr. Bieber, who has shown support for the LGBTQ+ community throughout his career, will be profiting off a regime that executes LGBTQ+ individuals for the “crime” of being who they are. In April 2019, for example, five gay men were beheaded after they confessed to crimes under torture. Mr. Bieber has also supported the Black Lives Matter movement and the advancement of civil rights and social justice in the United States, indicating that he wants to use his artistic gifts to “serve this planet and each other,” and to help those who feel helpless in the face of “suffering, injustice, and pain.”
“As someone who has articulated a commitment to civil rights and social justice, Mr. Bieber should stay true to his words and use his platform to raise awareness about the atrocities being perpetrated every day in Saudi Arabia, especially against members of the LGBTQ+ community,” added Assaf-Boustani. “This performance would stand in stark contrast to the core values he claims to subscribe to. Music is not just a business, but also an influential art form that should not be purchased by a brutal dictatorship.”
BT.com reports on 11 May 2021 that the all-British showdown between Anthony Joshua and Tyson Fury to determine the undisputed heavyweight champion is set to take place on one of the first two Saturdays in August in Saudi Arabia, according to promoter Eddie Hearn.)
“August 7, August 14,” Hearn said on Sky Sports when asked about a date for Joshua-Fury. “It’s a very bad secret that the fight is happening in Saudi Arabia. I don’t mind giving that information, Bob Arum’s already done it.
Responding to Hearn’s revelation that Joshua-Fury is on course to take place in Saudi Arabia, Kate Allen, director of Amnesty International UK, said in a statement to the PA news agency: “It comes as no surprise that Saudi Arabia is once again set to use a major sporting event as a means to sportswash its atrocious human rights record.
“By staging this high-profile fight, Saudi Arabia is yet again trying to shift the media spotlight away from its jailing of peaceful activists like Loujain al-Hathloul, its grisly state-sanctioned murder of Jamal Khashoggi and its indiscriminate bombing of civilians in neighbouring Yemen
“Simply put – Crown Prince Mohammed Bin Salman wants people around the world to be talking about sport in Saudi Arabia, not the dissidents being locking up after sham trials or the people being tortured in Saudi jails.
“When he fought in Saudi Arabia in 2019 it was disappointing that Anthony Joshua ducked the issue of human rights, and this time we hope he and his opponent can speak out in the build-up to the fight.
“A few well-chosen words about human rights from Joshua and Fury would mean a lot to Saudi Arabia’s beleaguered human rights defenders, helping to counteract the intended sportswashing effect of this boxing match.”
To all those who have been campaigning against sports washing, the latest news regarding Saudi Arabia missing out on football stars Ronaldo and Messi must come as a relief.
Alan Feehely – reports on in Football Espana that Cristiano Ronaldo has rejected an offer to advertise tourism in Saudi Arabia according to The Telegraph and carried by Marca.
The Portuguese was offered a reported figure of €6m per year. The agreement would have required Ronaldo to feature in commercial campaigns and visit the country. Lionel Messi also received an offer from Saudi Arabia, but like his great rival didn’t accept.
By Rob Harris on actionnewsjax of 8 January 2021 reports on Amnesty International denouncing FIFA President Gianni Infantino’s for appearing in a promotional video for the Saudi Arabian government in which he claims the kingdom has made important changes. The slick 3½-minute PR campaign was posted on Twitter by the Saudi ministry of sport on Thursday, featuring Infantino participating in a ceremonial sword dance and sweeping shots of the palaces of Diriyah.
“It’s an amazing scenery, it’s an incredible history,” Infantino says in part. “This is something that the world should come and see.“ The video, which also features Infantino praising how “a lot has changed” in Saudi Arabia, was filmed while on a trip that saw him meet with the crown prince,
“It should be abundantly clear to everyone at FIFA that Saudi Arabia is attempting to use the glamour and prestige of sport as a PR tool to distract from its abysmal human rights record,” Amnesty International said in a statement to The Associated Press.
FIFA did not say if Infantino challenged Prince Mohammed on human rights issues in Saudi, given the governing body’s own code.
Scrutiny over Infantino’s links to Saudi Arabia in 2018 led to FIFA offering assurances that no nation would be allowed to fund its plans for new competitions. That followed a global uproar that saw Western businesses turn away from the crown prince and the sovereign wealth fund following outcry over Saudi writer Jamal Khashoggi’s slaying and dismemberment by government agents inside the kingdom’s consulate in Turkey.
FIFA said Infantino used his meetings to discuss how football can be a “vector of core social values, such as inclusion, solidarity and tolerance.” Amnesty did welcome Infantino’s support for women’s football in Saudi Arabia.