Posts Tagged ‘major star power’

Cristiano Ronaldo and Lionel Messi resist big-money to advertise for Saudi Arabia

January 25, 2021

To all those who have been campaigning against sports washing, the latest news regarding Saudi Arabia missing out on football stars Ronaldo and Messi must come as a relief.

Alan Feehely – reports on in Football Espana that Cristiano Ronaldo has rejected an offer to advertise tourism in Saudi Arabia according to The Telegraph and carried by Marca.

The Portuguese was offered a reported figure of €6m per year. The agreement would have required Ronaldo to feature in commercial campaigns and visit the country. Lionel Messi also received an offer from Saudi Arabia, but like his great rival didn’t accept.

Through its “Visit Saudi” campaign it aims to become an attractive tourist destination, and enlisting the help of famous footballers would help in this greatly. [see also https://humanrightsdefenders.blog/2021/01/11/new-low-in-saudi-sports-washing-fifa-leader-stars-in-saudi-pr-video/]

Saudi Arabia are trying to improve their image internationally, using sport as a principal tool. The country held last year’s Supercopa de Espana in Jeddah, with Madrid winning out ahead of Barcelona, Valencia and Atletico Madrid. The tournament caused quite the stir in the country. See also: https://humanrightsdefenders.blog/2019/05/22/andrew-anderson-the-dangerous-game-of-sportswashing/

https://www.football-espana.net/2021/01/23/cristiano-ronaldo-and-lionel-messi-reject-big-money-offer-to-advertise-for-saudi-arabia

John Legend Receives High Note Global Prize 2020 from UN

December 11, 2020

John Legend has become the 2020 winner of the High Note human rights prize. For more on this award see: https://www.trueheroesfilms.org/thedigest/award/748829a0-11fb-11ea-a6e6-0b8b95100eab.

For first one see: https://humanrightsdefenders.blog/2019/11/28/first-high-note-global-prize-goes-to-cyndi-lauper-for-her-work-with-lgbtq-youth/

I believe in the power of music to inspire us, to connect our hearts, to give voice to feelings for which words alone won’t suffice, to wake us up out of complacency, to galvanize and fuel social movements,” the singer said upon accepting his award. “Artists have a rich tradition of activism. We have a unique opportunity to reach people where they are, beyond political divisions, borders, and silos. And it’s been my privilege to use my voice and my platform to advance the cause of equity and justice.” See: <a href="http://<iframe src="//content.jwplatform.com/players/Ge9Alkkq-zFOPDjEV.html" width="640" height="360" frameborder="0" scrolling="auto">//content.jwplatform.com/players/Ge9Alkkq-zFOPDjEV.html

Over his 20-year career, Legend has been closely involved with a variety of causes. In 2007, he started the Show Me Campaign to improve access to education, while the Bail Project has advocated for ending mass incarceration and making it easier for released prisoners to find work by removing criminal background checks from job applications. In his High Note Global Prize speech, he touched on his most recent campaign, #FreeAmerica, which is aimed at broad criminal justice reform.

He went on to highlight his most recent campaign, #FreeAmerica, which works toward criminal justice reform. “As a citizen of the United States, and of the world, I know that for far too long our most essential systems have served to perpetuate inequity and injustice,” he shared. “In order for us to create a just world those systems need to change.”

With this award we celebrate a multitude of advocates, generations of movement leaders who have put their shoulder to the wheel of progress,” he concluded. “I don’t stand here absorbing these accolades for myself. I stand here grateful for their ideas and their energy and honored that I can amplify their voices by using my platform.”

https://latestnewspost.com/news/entertainment/tv-shows/john-legend-receives-united-nations-human-rights-high-note-global-prize/

https://www.rollingstone.com/music/music-news/john-legend-united-nations-human-rights-high-note-global-prize-1101344/

And the Nominees Are……Oscars for Human-Rights !!

February 28, 2014

Regular readers of this blog know that I like the idea of holding  celebrities accountable (most recently: https://thoolen.wordpress.com/2014/02/10/star-power-and-human-rights-a-difficult-but-doable-mix/).   The reason is that there is a mutually reinforcing (and for many profitable) interaction between the stars and the media (which in turn feed on the interest of the public). Celebrities’ views on all kind of issues – including human rights –  can hardly be called private. Their social media are virtual industries and influence millions globally. So it seems a good idea to have an annual look at which celebrities have advanced and which have harmed the cause of human rights around the world. Halvorssen and Leigh Hancock ( of the Human Rights Foundation) have done exactly that in the Atlantic on 27 February 2004 and linked it to the upcoming Oscars night on Sunday. 

(Gary Hershorn/Reuters)

The list of celebrities deserving recognition for their accomplishments in the field of human rights or those who should be ashamed for supporting human-rights violators, is long and contains many video links. Like the real Oscars, the list is slanted in terms of geopolitical interest and I think that if all major international human rights organisations would get together to agree on a list if would be more balanced, but that is probably wishful thinking. Still, the Human Rights Foundation deserves credit for this creative initiative. and here is the summary:

The Nominees for Outstanding Work in the Field of Human Rights Read the rest of this entry »

Rihanna adds star power to campaign for gay rights in Russia

February 18, 2014
Last week I blogged about the mixed record of star power (https://thoolen.wordpress.com/2014/02/10/star-power-and-human-rights-a-difficult-but-doable-mix/) and it is nice to add a positive example: Rihanna.
Rihanna has 34 million followers on Twitter.
On 16 February 2014 Faith Karimi and Neda Farshbaf wrote for CNN how pop star Rihanna is adding major star power to the campaign for gay rights in Russia. The singer behind hits such as “Disturbia” and “SOS” tweeted a photo of herself wearing a hat emblazoned with P6, short for Principle 6. This campaign speaks out against Russia’s anti-gay propaganda law as the nation hosts the Winter Olympics. And Rihanna has 34 million followers on Twitter! The photo links to her Instagram account, which has about 12 million followers. In subsequent tweets, she posted links to other articles highlighting the issue.

Rihanna adds star power to P6 campaign for gay rights in Russia – CNN.com.