Newcastle’s takeover bid from Saudi Arabia welcomed by many fans but it remains ‘sportswashing’

January 30, 2020

On Monday 27 January 2020, Football365.com carried the story about Amnesty International calling the take-over of footbal club Newcastle by Saudi Arabia a case of ‘sportswashing’. Two days later the BBC reported on the conflicting feelings within the supporters group.

A Saudi takeover of Newcastle United would be “sportswashing, plain and simple” according to human rights body Amnesty International.The Premier League club are in talks with two potential buyers, including a consortium which features the Saudi Arabian Sovereign Wealth Fund, controlled by Crown Prince Mohammed bin Salman. Saudi Arabia has recently engaged on a large scale in buying a positive image with events such as Anthony Joshua’s heavyweight boxing match against Andy Ruiz, Spain’s Super Cup and the Dakar ralley.[see also: https://humanrightsdefenders.blog/2020/01/13/saudi-arabia-finds-that-celebrities-are-easier-to-buy-than-human-rights-ngos/ ]

Amnesty sees this as an attempt to use sport to clean up its image, describing the country’s human rights record as “abysmal”.“ It’s not for us to say who should own Newcastle, but players, back-room staff and fans alike ought to see this for what it is – sportswashing, plain and simple,” Amnesty’s UK head of campaigns Felix Jakens said.

The Wall Street Journal has reported that Newcastle owner Mike Ashley is considering a £340million bid by the consortium, which is led by Amanda Staveley a businesswoman and financier, who failed to buy the club two years ago.

(Premier League club Sheffield United are also owned by Saudi Prince Abdullah bin Mosaad bin Abdulaziz Al Saud. And Amnesty have also criticised Manchester City’s Abu Dhabi owners for “sportswashing” their country’s “deeply tarnished image” by pouring money into the Premier League champions. See e.g. https://humanrightsdefenders.blog/2018/06/07/ahmed-mansoor-ten-years-jail-for-tweeting-and-a-street-named-after-you/)

Also Khashoggi’s fiance came out against the sale: https://english.alaraby.co.uk/english/news/2020/4/29/khashoggi-fiancee-slams-saudi-takeover-of-newcastle-united

Amnesty International labels Newcastle takeover bid ‘sportswashing’

https://www.bbc.co.uk/sport/football/51299845

see also: https://www.metro.news/deep-pockets-matter-more-to-fans-than-human-rights/1893025/

2 Responses to “Newcastle’s takeover bid from Saudi Arabia welcomed by many fans but it remains ‘sportswashing’”


  1. […] Many media outlets have reported on this (here Yahoo): the Saudi-backed consortium has withdrawn its bid for Newcastle United [see https://humanrightsdefenders.blog/2020/01/30/newcastles-takeover-bid-from-saudi-arabia-welcomed-by-m… […]


  2. […] On March 14, 2022, media reported that a consortium led by a Saudi media group closely connected to the Saudi government had expressed interest in purchasing Chelsea Football Club. This reinforces the urgent need for the Premier League to adopt policies to protect clubs and their supporters, before any sale takes place, from being implicated in efforts to whitewash rights abuses. The Premier League’s approval of the sale of Newcastle United to a business consortium led by the Saudi Arabia’s Public Investment Fund (PIF), a government-controlled entity implicated in serious human rights abuses, was conducted in an opaque manner and without any human rights policy in place. The Premier League should reconsider the approval of the Newcastle United sale. [see also: https://humanrightsdefenders.blog/2020/01/30/newcastles-takeover-bid-from-saudi-arabia-welcomed-by-m… […]


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